Wealth & Advisory AI
M

motif

motif supplies AI wealth advice that fintechs, banks, wealth managers, crypto platforms and investment apps build into their own products. It writes cited market updates, portfolio briefings and chat answers for their investors.

Its Clarity engine turns news, filings and a platform's own documents into a dated memory of facts and causes. Agents on top handle market insight, investor profiling with MiFID II suitability support, and investment proposals that need approval before they execute. Platforms reach it through a white label app, an embed, or a public API and SDK.

motif publishes its evaluation method and dated results. Its agents run by default on GPT 5.6 Luna through OpenRouter. The company is based in Zug and backed by Liminal, a founders' studio founded and backed by Temasek.

Last VerifiedOctober 2, 2026
Compare motif with other vendors
Founded
2024
Headquarters
Zug, Switzerland
Categories
wealth-and-advisory, customer-banking-agents, capital-markets-ai
Assessment

Capability Axes

Capability grades

15 of 15 axes rated · 9 graded A or B

AI Capability
AI Centrality
AA on AI CentralityThe artificial intelligence is the product. Remove the models and there is nothing left to sell.
Vendor Published

An empty interface is all that would survive without the models. Clarity, the engine, turns sources into dated facts and causal links in a memory graph, analyst agents write cited updates and portfolio reads from it, and profiling agents turn conversation into an investor profile and strategy.

Autonomy and Oversight Model
AA on Autonomy and Oversight ModelWhat the system runs alone, what constrains it, and how a person checks it are all published: modes, thresholds, sampling or audit controls, and the route a case takes to human review.
Vendor Published

Scheduled publication waits on a deterministic check that every citation resolves and an output check that rejects directive buy and sell labels. Proposals move from draft to proposed to approved before an approved strategy can execute on chain, under fee caps, retry limits and expiry, with every change in an audit log.

Model Risk Management and Transparency
AA on Model Risk Management and TransparencyExplainability and validation are built into the product and mapped to the supervisory instrument they serve: per alert attribution, backtesting or test before deploy, with a stated alignment to a framework like SR 11-7, OCC 2011-12 or NYDFS Part 504.
Vendor Published

Answers are graded by a calibrated judge, a separate judge model and a reviewer model, and changes must clear gates of judge score 70, citation grounding 70 percent and reviewer sign off. Dated results are listed, including a private markets desk that does not yet pass, though no independent party has tested the regime.

Operational and Outcome Evidence
CC on Operational and Outcome EvidenceUnnamed case studies, customer logos, or claims without numbers. Prestige is not measurement: the caliber of the client list describes the buyer rather than the product, and coverage statistics are not adoption statistics.
Vendor Published

A closed founding partner cohort of ten platforms, onboarded one a month since Clarity launched in May 2026, has no named member and no outcome figure. Backing from Liminal, a founders' studio backed by Temasek, and more than 60 combined years of wealth industry experience are credentials, not deployments.

AI Safety and Data Stewardship
CC on AI Safety and Data StewardshipGeneral assurances that do not answer the question this axis asks, which is whether one customer’s data trains models serving its competitors. Unbounded cross client learning stated with no boundary grades here too.
Vendor Published

Market updates, company reads and the memory graph are shared by every portfolio, while client portfolios and profiles are scoped to each organization. Whether one platform's portfolio, profile or conversation data enters the shared graph is not stated, and the same system serves competing wealth apps.

Regulatory and Compliance
GLBA and Data Privacy Posture
CC on GLBA and Data Privacy PostureA standard privacy policy that covers the website rather than the service, or silence on a product that touches limited consumer data.
Vendor Published

Written in April 2025 for the website and a consumer app, the privacy policy covers wallet addresses and social accounts rather than the platform a wealth business embeds. The deploying platform is left to set consent and retention rules, and no data processing agreement, subprocessor list or retention period for investor profiles is published.

Security Certifications and Trust Center
CC on Security Certifications and Trust CenterA single footer line, or certifications asserted without being enumerated, which is weaker than naming them because it invites an assumption a buyer cannot check.
Vendor Published

Encryption, access controls and incident response are described in general terms, alongside API keys, roles and audit logs. Attestations, certifications and a trust center are all unpublished for a platform that sits inside a regulated firm's client app.

Regulatory Status and Licensure
BB on Regulatory Status and LicensureThe regulatory position is clearly stated and appropriate to the product, with part of the verification left to the buyer.
Vendor Published

Profiling is built to support MiFID II suitability and appropriateness, GDPR consent and EU AI Act transparency, with inputs, calculations and outputs logged and versioned. No license of its own is stated, leaving the advice relationship with the deploying platform.

AI Governance and Bias Disclosure
CC on AI Governance and Bias DisclosureResponsible artificial intelligence committed to in policy language with no evaluation behind it, on a product whose bias surface is modest.
Vendor Published

Inferring risk tolerance and objectives from conversation rather than a form ties profile accuracy to how articulate and financially literate a person is. A persona evaluation track is described, but the firm publishes no results or accuracy analysis across client groups.

AI Liability and Recourse
BB on AI Liability and RecourseA published falsifiable commitment such as an accuracy figure with its method, or a real correction route for the affected person, such as step up verification instead of silent denial.
Vendor Published

Every answer cites its sources, so a disputed statement can be traced, and the dated quality figures, failures included, are falsifiable. Guarantees, indemnities and a correction route for a client who acted on a faulty proposal are unpublished.

Integration and Deployment
Model Supply Chain Disclosure
BB on Model Supply Chain DisclosureSubstantial partial disclosure, or a chain that is structurally short: an explicit in house build, on premise deployment, per customer instances, or zero retention at the model layer.
Vendor Published

All ten analyst agent profiles default to GPT 5.6 Luna through OpenRouter, evaluation graders run on DeepSeek V4 Flash, and a platform can pin other models per agent. Perigon, Tiingo and CoinMarketCap are named data sources, while the hosting provider and any retention or training terms with the model providers are not.

Core Systems and Integration Depth
BB on Core Systems and Integration DepthNamed systems or a documented public API, with the depth or the production evidence left open.
Vendor Published

Developer documentation covers an API reference, an SDK, authentication and rate limits, and holdings snapshots are expected from a portfolio system such as Chelmer or a custodian. Production integration with a named custodian or core platform is not demonstrated, and the snapshot API takes no transaction ledger.

Deployment Model and Data Residency
CC on Deployment Model and Data ResidencyCloud only with nothing stated, which is the category norm.
Vendor Published

The admin panel, app, API and embed run on the firm's own hosted domains with no provider, region or private deployment option named. Storage outside a user's country is allowed by the privacy policy, so a buyer cannot tell where client portfolios and investor profiles rest.

Commercial
Commercial Transparency
BB on Commercial TransparencyA published plan ladder, billing dimensions, or a stated commitment such as no fees, so a buyer can size the cost before making contact.
Vendor Published

Usage cost is published: an AI cost ledger records every model call as the basis of what a customer pays, with dated measurements of about $0.017 per chat answer and $0.12 per portfolio read. Platform fees stay unpublished, and founding partners get locked rates.

Institution and Segment Coverage
BB on Institution and Segment CoverageNamed segments with dedicated material behind part of the coverage.
Vendor Published

Financial institutions, neobanks and wealth managers are among six named buyer types, and integration guides cover non US listed holdings, private funds and non standard crypto. Functions run from market insight through profiling to proposals and on chain execution, with automated rebalancing not yet available.

Tracked Since Listing

Product updates

Material product, regulatory, evidence and commercial changes at motif, each verified against a live source and tagged to the capability axis it bears on. Funding rounds and awards are not product changes and are not logged.

Sep 22, 2026Safety / governance

motif's Clarity evaluation docs added a dated 22 Sep 2026 validation run for its private markets desk, the private-markets-analyst agent that underwrites one private company from the holder's documents and independent reporting. On a fixed 5 question corpus it scored judge 80 and 100% citation grounding, but reviewer sign off came on only 1 of 5 answers, so motif states the desk does not yet pass its release gate. The run cost $0.015 per answer at 83% cache and p50 112 s.

Bears on: Model Risk Management and TransparencySource
Our read on this update →Tracked since Sep 2026

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The index publishes no overall score or ranking. See what we assess and the methodology.

Commercial

Pricing

Vendor-published figures are labeled as such. Figures labeled “Estimated” are derived from third-party sources and have not been confirmed by the vendor.

Entry Price Pricing Basis Data Protection Terms Implementation Source
No platform fee is published. Model usage is metered per unit of work, with dated measurements of about $0.017 per chat answer, $0.04 per market update edition, $0.02 per company read and about $0.12 per portfolio read.
Usage cost scales with distinct held assets, portfolios and client questions rather than page views: one market update per eight hour window shared by every portfolio, one company read per held asset, a weekly portfolio read per portfolio, and one model call per chat question, with translation adding one call per language. The default model route is GPT 5.6 Luna through OpenRouter, an organization can pin other models, and every call is recorded in an AI cost ledger in the admin panel. Founding partner platform rates are offered to an early cohort and are not published. No compliance terms are tied to a tier. No implementation fee is published; onboarding runs through a pilot agreed with motif. Vendor Published

Figures are from the Cost page of motif's public documentation as of 2 October 2026. They are dated measurements, and motif names its recorded cost ledger as the authoritative source for what a customer pays. The platform fee is not published, and neither is whether model costs pass through at list price.

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AI FinTech Index

The AI FinTech Index is an independent index that tracks changes to AI vendors in financial services. It holds 610 vendors across banking, lending, insurance, wealth, capital markets and financial crime compliance, each graded on the same 15 capability axes from public sources. No vendor pays for inclusion, placement, or rating.

Index Status
Last index update
October 20, 2026
The AI FinTech Index is an editorial reference, not a regulatory body. Vendor data is verified against published sources and public regulatory filings. Figures labeled “Estimated” have not been confirmed by the vendor. See the Methodology page for evaluation standards and limitations.
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