Holistiplan
Holistiplan sells tax aware planning software to financial advisers and tax professionals, built around a single workflow decision: begin from the client's actual filed tax return rather than from stated goals or a hypothetical cash flow. An adviser uploads a return in portable document format together with its schedules, and machine reading extracts the figures into structured fields in roughly 45 seconds, replacing what was previously an hour or more of manual keying and, in practice, replacing the decision not to do tax planning for most of a book at all.
A calculation engine then produces a white labeled client facing observations report covering marginal and effective rates, capital gains position, modified adjusted gross income tiers and Medicare premium surcharge exposure, and flags planning opportunities such as conversion headroom, charitable structuring, gain and loss harvesting and retirement income timing. Multi year projection and side by side scenario modeling let an adviser test the tax consequence of a decision several years forward.
The company has widened beyond tax twice, adding property and casualty insurance analysis with premiums feeding cash flow projections, and in late 2024 an estate planning module that extracts and manages legal documents and renders asset distribution as interactive diagrams. It integrates with several widely used adviser planning and client relationship systems and positions itself as a layer over an existing stack rather than a replacement for one. Founded in 2019 in College Station, Texas, winner of a fee only adviser network technology competition in its first year, and backed since September 2023 by Lead Edge Capital. It led the tax planning category of the 2026 independent adviser software survey at 39 percent market share with the highest satisfaction rating in that category.
Capability Axes
Capability grades
15 of 15 axes rated · 5 graded A or B
A full return with schedules is read in about 45 seconds, and without that reading the calculation engine has nothing to work on. The flags, bracket analysis and projections are deterministic tax computation and encoded rules, so models carry the volume and human built logic the judgment.
The output is a report a professional reviews and presents, so nothing executes, and the documented process includes deciding which flagged opportunities apply. No confidence measure or low confidence flag accompanies an extracted figure, and reviewers routinely tell users to check figures against the original return themselves.
The named chief technology officer states that the engine is human built and validated against hundreds of thousands of real returns, a disclosed method and corpus scale. Extraction is still described as highly accurate rather than measured, with no field level error rate or revalidation as tax law changes each year.
The 2026 edition of a long running independent adviser software survey puts the product at 39 percent of the tax planning category with that category's top satisfaction rating. Neither figure is chosen by the vendor, though no individual firm reports its own result.
The validation corpus of real filed returns implies documents from a great many households, and nothing says whose they were, whether they were customer uploads or on what basis they were used. Whether uploads are kept after processing or used to improve extraction is equally unaddressed.
Tax practitioners must keep a written information security plan for taxpayer data, so a practice adopting this tool needs the vendor's own position to complete it. No retention schedule, deletion commitment or processing terms for uploaded returns are published.
A filed individual return carries government identification numbers for the taxpayer, spouse and dependents along with full income and account details. No attestation, security standard or trust page appears for a product ingesting that document by the thousands.
A white labeled report setting out a household's tax position and recommending conversions or harvesting looks like tax advice to the client receiving it. The obligation stays with the signing professional, and nothing draws the line between analysis and advice or says what a firm must review first.
Returns from small preparers or photographed copies may be read less reliably than those filed through major software, and nothing evaluates extraction across those sources. Complex high income returns also generate fuller reports than simple ones, quietly steering adviser attention toward some clients over others.
A misread figure flows into a client report under the firm's own brand and can justify a conversion with real tax consequences. Responsibility rests with the professional by practice rather than published term, and the taxpayer has no route to see or correct what was extracted.
Whatever performs document reading, the capability the product rests on, is unidentified, whether a commercial service or an internal model. No model family, version or inference host is disclosed for it.
Named connections reach widely used client relationship systems and planning platforms, the two places tax findings need to land. No programmatic interface, tax preparation software link or custodian connection appears, and write depth is undescribed.
Returns are uploaded through a browser portal, with no hosting provider, region or storage statement. The buyer base is domestic, which suggests one region without confirming it.
Three review sites quote three different prices, from about $79 a month to $1,500 to $3,000 a year to contact sales, and they cannot all be current. The vendor confirms only the structure: tiers by returns analyzed and seats, a seven day trial and a commonly reported setup fee.
Advice firms and accounting practices moving into advisory work both buy it, across tax, property and casualty insurance and estate documents. The design is bound to United States individual returns, and positioning runs from solo practitioners to firms of about fifty staff.
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